Make complex content easier
for users to find, understand, and
take action.
Content strategy is changing fast. I help businesses figure out what matters, what needs to change, and what to do next — so their content gets found, stands out, and moves the business forward. From IA to UX to content development, I can take the load off your plate and turn your strategy into a clear, actionable digital presence.
I’m Mary Harpin, a Denver-based UX content strategist with 20+ years of experience creating content that gets found, stands out, and moves the business forward.
Content keeps changing. Search is changing. AI is shaking up best practices like crazy. How people find and use information is a moving target. I help businesses understand what actually matters and how to keep their content useful and effective — across UX, search, AI, and the web.
Not sure what's working, what's outdated, or where to start? I'll dig into your content, data and competitors and give you a clear plan for what to improve.
Search is changing quickly. I'll help you optimize your content for how people find answers now — across traditional and AI-powered search.
Have something complicated to explain? I'll turn complex products, services and ideas into clear content people can understand and act on.
